Are consumers getting tired of too much virtualness? Christian Knaebel argues that they are and that’s why in-person “phygital” experiences are the next big thing.

Why would Netflix want to buy Warner Bros? There are plenty of reasons. And what non-politicla lessons can we take away from L’Affaire Kimmel?

Why Disney’s real motivation in axing Jimmy Kimmel may have been financial, not political and why Koreans are unlikely to ever cut the cord.

Everything you missed last week from TVREV

Bundles are returning in earnest now, as sports helps spur a return to centralized programming options for consumers (who have been clamoring for it).

In a post-superhero, post-pandemic marketplace, Brandon Katz looks at how Disney’s big screen dominance could boost both theaters and Disney’s streaming bundle heading into 2026.

Disney’s Bob Iger shook things up this week, announcing a major deal between ESPN and the NFL and a merger of the Disney+ and Hulu apps. Explainer-In-Chief Alan Wolk unpacks.

Three major partnership deals, each between a major streamer and a commercial broadcaster, have shaken up the European market. Bernd Riefler unpacks in the latest Marconi.

Disney+ adding Cocomelon is a smart move to bring in potential new viewers. But it could also work to flatten kids programming options in a way that erodes Disney’s advantage.

The biggest story of the 2025 Upfronts? TV isn’t just content anymore—it’s infrastructure.

2 weeks worth of TVREV originals and Measure snackables

Just days after Venu’s death, DirecTV proposed an alternative… that’s also incomplete. So again: Why are we still trying this?

TVREV Originals from Hanlon, Lafayette and Wolk.

Why Disney’s Fubo deal is likely the final nail in Venu’s coffin, How Meta’s Trump-pleasing privacy policies should benefit TV’s new SMB play.

Rounding up 2024 with TVREV originals.

ESPN is pulling out all the stops for the new 12-team College Football Playoff with enhanced production, big-name talent, and cross-network collaboration to drive ratings and engagement.

Q&A with Magnite CRO Sean Buckley about their long-standing and ever-evolving relationship with Disney.

From Star Wars to The Acolyte, Disney hasn't been having much success with its originals and Hulu's hits are few and far between. All that spells trouble for the House of Mouse.

Disney's streaming services turn a profit, but is it sustainable? Meanwhile, the Pelicans fly the Diamond coop. A look at both streaming economics and the shifting landscape of sports broadcasting.

Streaming's content crunch: As new show production slows, platforms scramble to maintain hits and engagement with shrinking resources. Is quality the new quantity?