Why Dish’s One-Day Pass might muck up streaming’s subscription model and what’s really behind Sinclair’s defense of the 39% rule.
Why killing off the sitcom was a multi-billion dollar mistake that alienated advertisers and shattered Hollywood’s middle class.
What faulty political polling tells us about the brand lift surveys so many advertisers rely on. Plus a scorecard for the DIsney-YouTube dispute.
Lots of changes going down at Paramount, but what should Ellison really be focusing on? Plus Tubi’s very smart creator plays.
The future of Warner Bros seems to be a sale, but who the buyer will be is an open question. Alan has ideas plus a take on OTT.X.
The media industry needs to wake up to all the massive changes and why that can be an opportunity for some. Plus why the ability to prompt will be a critical skill in years to come.
How the collapse of the monoculture is decimating LA, why a new AI-game show might just be the future.
Why would Netflix want to buy Warner Bros? There are plenty of reasons. And what non-politicla lessons can we take away from L’Affaire Kimmel?
Why Disney’s real motivation in axing Jimmy Kimmel may have been financial, not political and why Koreans are unlikely to ever cut the cord.
Two big trends we’re seeing and why they’re important: SMBs heading for CTV and measuring how, when, where and why people use AI.
Rumors abound that controversial journalist Bari Weiss will take over CBS News. Meanwhile Newsmax is suing Fox News for antitrust violations, meaning someone still think there is value in linear TV.
Does the end of the monoculture spell the end of the megabrand? Alan Wolk looks at why this is the most likely conclusion and how it all may play out.
Nexstar wants Tegna, the FCC’s Carr wants deregulation and the industry wants to know what’s really going on. A deep dive into what the future might bring.
Tubi is making some serious creator moves with a Beastly deal that sounds a lot like syndication. Meanwhile, video “Clippers” are creating a whole new genre of advertising.
Disney’s Bob Iger shook things up this week, announcing a major deal between ESPN and the NFL and a merger of the Disney+ and Hulu apps. Explainer-In-Chief Alan Wolk unpacks.
Why microvideo sites are still going strong and who is watching them. Plus the fallout effects of ChatGPT’s recent backslide
Why live sports is the best way to reach affluent ad avoiders and why bundling is back.
The rise of feudal media means audiences are more isolated and harder to find. Plus publishers panic as AI sets out to decimate search.
Rapid improvements in AI technology means the next great creator revolution is going to be about fiction and the stories people need to tell. Plus reflections on a post-Linda X.
A flashback to something I wrote in 2014 that is proving oddly prescient today.
The Stream TV Show reveals some important lessons about the industry…and TVREV.
A look at why the bloom is off the FAST industry (and how to get it back) plus everything you wanted to know about Google’s AI Agents (But were afraid to ask.)
12% of all TV viewing is YouTube. Which means 88% is not. Should the industry be worried or delighted? And what Oregon’s new geolocation ban says about the future of measurement.
Why Netflix’s Sesame Street play puts them in the “W” column and some new numbers about how many ad-supported subscribers Amazon really has. (A lot!)
WBD is putting the “HBO” back in Max. We look at why and what it means in a macrotrend kind of way. Plus the four big trends we saw at the Upfronts this year.
Everyone’s buzzing about Netflix’s new interface, but Wolk wonders if it’s really all that. Plus a look at why the OEMs now rule the roost at the NewFronts
A look at the value of trade shows and how Possible became so big so fast. Plus a look at Meta’s new standalone Web AI app and what Team Zuck is really thinking beyond “perms are cool.”
Five things you need to keep your eye on during the upcoming two months of madness. Plus why Max is cutting down on password sharing.
As the Feds go after TV’s biggest rivals, the industry should be jumping for joy and learning how to work together to take advantage of the moment. And why emotion is so important to advertisers at a time when data reigns supreme.
Week In Review
Alan Wolk and the TVREV editorial team break down the week’s biggest stories and their impact on the industry.
Even AI seemed to get eclipsed by all the talk about media fragmentation swirling around Cannes. Alan Wolk explains why.