The Future Of Television. Dissected Daily.
Dish’s Revolutionary One Day Pass, Newsmax Is Not Happy About Losing The 39% Rule
Why Dish’s One-Day Pass might muck up streaming’s subscription model and what’s really behind Sinclair’s defense of the 39% rule.
The Death Of The Sitcom Is Bad For TV
Why killing off the sitcom was a multi-billion dollar mistake that alienated advertisers and shattered Hollywood’s middle class.
Polling And The Brand Lift Conundrum, Disney Gets Bundled Down By YouTube
What faulty political polling tells us about the brand lift surveys so many advertisers rely on. Plus a scorecard for the DIsney-YouTube dispute.
Paramount’s Brave New World, Tubi Hearts Creators
Lots of changes going down at Paramount, but what should Ellison really be focusing on? Plus Tubi’s very smart creator plays.
Who Will Buy Warner, OTT.X Roundup
The future of Warner Bros seems to be a sale, but who the buyer will be is an open question. Alan has ideas plus a take on OTT.X.
While Media Slept, The New AI Wranglers
The media industry needs to wake up to all the massive changes and why that can be an opportunity for some. Plus why the ability to prompt will be a critical skill in years to come.
Collateral Damage From The Death Of The Monoculture, AI-Driven Gaming For The Masses
How the collapse of the monoculture is decimating LA, why a new AI-game show might just be the future.
Will Netflix Buy Warner Bros, The Return Of Jimmy Kimmel
Why would Netflix want to buy Warner Bros? There are plenty of reasons. And what non-politicla lessons can we take away from L’Affaire Kimmel?
The Comedian, The President And The Great Big Mess, How Korean TV Avoids Cord Cutting
Why Disney’s real motivation in axing Jimmy Kimmel may have been financial, not political and why Koreans are unlikely to ever cut the cord.
CTV Comes For The SMB Market, AI Apps Get Their Own Measurement Resource
Two big trends we’re seeing and why they’re important: SMBs heading for CTV and measuring how, when, where and why people use AI.
Will Bari Weiss Take Over CBS News? Is Linear Still Worth Fighting For?
Rumors abound that controversial journalist Bari Weiss will take over CBS News. Meanwhile Newsmax is suing Fox News for antitrust violations, meaning someone still think there is value in linear TV.
Will Megabrands Go The Way Of The Monoculture?
Does the end of the monoculture spell the end of the megabrand? Alan Wolk looks at why this is the most likely conclusion and how it all may play out.
Local Broadcast At A Crossroads
Nexstar wants Tegna, the FCC’s Carr wants deregulation and the industry wants to know what’s really going on. A deep dive into what the future might bring.
Tubi Goes Beast Mode; Clipping Goes Mainstream
Tubi is making some serious creator moves with a Beastly deal that sounds a lot like syndication. Meanwhile, video “Clippers” are creating a whole new genre of advertising.
Iger Shakes Things Up: ESPN/NFL and Disney+/Hulu
Disney’s Bob Iger shook things up this week, announcing a major deal between ESPN and the NFL and a merger of the Disney+ and Hulu apps. Explainer-In-Chief Alan Wolk unpacks.
Microvideo Apps Keep Raking It In, Chat Stumbles And People Notice
Why microvideo sites are still going strong and who is watching them. Plus the fallout effects of ChatGPT’s recent backslide
Is NBCU Bringing Sports Back To Cable, Comcast’s New Streaming Store Features A Cast Of Hundreds
Why live sports is the best way to reach affluent ad avoiders and why bundling is back.
The Rise Of Feudal Media, AI Panic Grips Publishers
The rise of feudal media means audiences are more isolated and harder to find. Plus publishers panic as AI sets out to decimate search.
The Upcoming Fiction Revolution, Linda Leaves
Rapid improvements in AI technology means the next great creator revolution is going to be about fiction and the stories people need to tell. Plus reflections on a post-Linda X.
The Spotifyization Of Television
A flashback to something I wrote in 2014 that is proving oddly prescient today.

