The Future Of Television. Dissected Daily.
How AI Can Remake TV Advertising
In the debut episode of our series AI an Outcomes, we sat down with Ed Davis, President, Product & Technology, OpenAP.
Teaming Up For Programmatic, Moment-Based Streaming Ads
A new partnership from StreamLayer and Curated.Media aims to provide programmatic access to key moments during live sports (and other programming).
As Advertisers Chase Outcomes, Smart TV OEMs Gain Ground
iSpot found that ad buying through smart TV OEMs jumped to 55% in 2026
Hot List: Reflections From Possible, AI Robots Paid As Actors, More
The latest TVREV originals.
Hot List: So Much Is Possible
PLUS: Alan Wolk on Netflix’s shaky ad business, Tim Hanlon on why USDTV might deserve a second chance, and a episode 6 of In the Vicinity.
Tube Trends: How TurboTax Owns Tax Season On YouTube
TurboTax’s 2026 approach to tax season shows how a brand can use social video to drive significant audience reach and control conversation in the lead-up to a specific event.
Hot List: Hello from StreamTV Europe
PLUS: Netflix and Amazon resume boiling the frogs, CBS’s late-night exit, and more
Hot List: TV’s Spring is Back
PLUS: Alan Wolk says goodbye to Sora, Tim Hanlon on Nexstar-Tegna, a new episode of In the Vicinity, and more
Tube Trends: How Are Brands Scoring On Social With March Madness?
Which brands are finding ways to engage with fans on social video via the excitement around March Madness?