The Future Of Television. Dissected Daily.
Seattle Kraken-Amazon Deal May Hint At What’s Next For Local Sports Rights
Kraken games will appear locally on Amazon (and broadcast TV). And it may show what’s next for local sports rights.
NBA Playoffs, Play-In Tournament Lead Last Week’s Most-Watched Programming
PGA, MLB, Stanley Cup Playoff and NASCAR also make Inscape’s ranking for April 15-21.
FAST Forward: How Regional Focus Could Change Sports Media
As FASTs increasingly skew local, the case for live sports grows stronger. Brandon Katz unpacks.
Stadium-Chicago Sports Plan Shows New, Old Approach To RSNs
Chicago sports is going to embrace a new, old approach to RSNs, and it could provide a roadmap for how other teams manage local rights going forward.
The 2024 Masters Swings into First Place for TV Viewership Share
The tournament accounted for 3.64% of all live, linear minutes watched April 8-14, per Inscape
Big Sporting Events Are Just Part of a Bigger Ad Game
Madhive CRO Jon Kaplan tackles the future of advertising as it relates to sporting events, and what that means in the age of streaming.
Women’s NCAA Basketball a Slam Dunk for TV Viewership
The final few games of the women’s tournament captured a 3.66% viewership share across April 1-7, per Inscape.
Audience Data Behind The Caitlin Clark Effect
Caitlin Clark puts up big numbers both on and off the court, as we dive into her impact on TV and social video.
LG’s Sports Streaming Reports Cover US, UK And Canadian Markets
LG’s new series of reports looks at the state of sports streaming in the US, UK and Canada and finds some surprising similarities.
TV Program Rankings: MLB Swings Into the Top Three
But NCAA basketball is still in a full-court press for TV viewership share, per Inscape.
Can ‘Too Much’ Football Exist? The TV Industry Is About To Find Out
The NFL is happy to add Christmas to a growing holiday season slate — but the lingering question is what is “too much” football on TV?
Initial Rounds of NCAA Basketball Tournaments Increase TV Viewership Shares Year-Over-Year
The men’s and women’s basketball tournaments took first and second place, respectively, on Inscape’s latest ranking of the most-watched TV programming.
Men’s Hoops Heat Up, PGA Putts to No. 2 on TV Program Ranking
Men’s college basketball grew its TV viewership share week-over-week, while The Players propelled PGA into second place, per Inscape.
NFL’s 18-Game Goals Could Power Impressive TV Expansion
The NFL’s quest for an 18-game schedule seems like it’ll happen at some point, and could spur yet another lucrative subdivision of its TV rights as a result.
Weekly TV Ranking: Oscars Not ‘Kenough’ to Beat Basketball
Men’s college basketball and the NBA again lead Inscape’s weekly ranking of most-watched TV programming, while the Oscars placed fourth.
Basketball, ‘SVU’ Lead Last Week’s TV Watch-Time
NBA grew its viewership share week-over-week but couldn’t get the jump on men’s college basketball games, per Inscape.
Basketball, NASCAR Lead Latest Ranking of Most-Watched TV Programming
Fueled by the Daytona 500, NASCAR Cup Series captured a 1.14% viewership share for Feb. 19-25, per Inscape.
College Football’s TV Goals Are Devouring The Sport
College Football Playoff changes could be the move that finally eats the sport alive.
Basketball, ‘SVU’ and Golf Lead for TV Watch-Time
Men’s college basketball games captured a 2.07% viewership share for Feb. 12-18, per Inscape.
The NFL Refuses To Be Commoditized By Sports Streamer
The NFL wants no part of a super sports streamer, since it puts the rest of televised sports on an equal playing field.