In the latest episode of AI and Outcomes in partnership with OpenAP, we sat down with Craig Brommers, CMO of American Eagle.
The latest TVREV originals.
In the latest episode of AI and Outcomes in partnership with OpenAP, we sat down with Lisa Herdman, Chief Enterprise Integration Officer at RPA.
The latest TVREV originals.
In this episode of our series AI an Outcomes in partnership with OpenAP, we sat down with Jon Watts, Managing Director of CIMM.
The latest TVREV originals.
In the debut episode of our series AI an Outcomes, we sat down with Ed Davis, President, Product & Technology, OpenAP.
The latest TVREV originals.
The latest TVREV originals.
The latest TVREV originals.
The latest TVREV originals.
The latest TVREV originals.
The latest TVREV originals.
The latest TVREV originals.
A new partnership from StreamLayer and Curated.Media aims to provide programmatic access to key moments during live sports (and other programming).
The latest TVREV originals.
iSpot found that ad buying through smart TV OEMs jumped to 55% in 2026
The latest TVREV originals.
The latest TVREV originals.
PLUS: Alan Wolk on Netflix’s shaky ad business, Tim Hanlon on why USDTV might deserve a second chance, and a episode 6 of In the Vicinity.
TurboTax’s 2026 approach to tax season shows how a brand can use social video to drive significant audience reach and control conversation in the lead-up to a specific event.
PLUS: Netflix and Amazon resume boiling the frogs, CBS’s late-night exit, and more
PLUS: Alan Wolk is writing a book!
PLUS: Alan Wolk says goodbye to Sora, Tim Hanlon on Nexstar-Tegna, a new episode of In the Vicinity, and more
Which brands are finding ways to engage with fans on social video via the excitement around March Madness?
PLUS: Alan Wolk the Oscars reckoning, Tim Hanlon looks at FCC license threats, and a new episode of In the Vicinity
At Marketecture Live III, TVREV’s Alan Wolk sat down with Index Exchange’s James Wilhite to tackle one of the defining questions of modern media: How do you reach a mass audience when mass media no longer exists?
How Nielsen and Extreme Reach are closing the loop
CMO Brittany Slattery on identity, measurement, collaboration—and why the unglamorous work matters most
As AI-fueled video floods YouTube, brands chasing efficiency risk alienating consumers — and undermining YouTube’s push to win TV ad dollars.
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News and analysis covering the advertising and ad-tech space, including new and emerging technology, implementations, and advanced advertising.

