The Future Of Television. Dissected Daily.
Tube Trends: Summer House Scandal Spurs Social Spike For Show
It’s been less than a week since “Scamanda” broke and Summer House hype is growing rapidly on social video as fans try to sleuth out where it all went sideways.
NAB, Fox And Sinclair Play The News Card
Is a dedication to local news the real reason why the NAB, Fox and Sinclair are asking the FCC to stop the major sports leagues from heading to streaming?
NBC Brings Local Voices To National Baseball — And Changes The Game
NBC is taking a meaningful swing at the core idea of what a “national-meets-local” sports broadcast should look like — and, in the process, signaling where sports television may be headed next.
NFL Will Counteract TV’s Spending Limits With More Streaming Packages
The NFL isn’t waiting for traditional TV to build out how it increases media revenues. It’s using streaming to grow revenues rapidly, with or without networks.
Europe Didn't Fragment, Your Strategy Assumed It Did
Marion Ranchet looks at RTL data to explain why Europeans are still watching TV together--not solo.
Hot List: TV’s Spring is Back
PLUS: Alan Wolk says goodbye to Sora, Tim Hanlon on Nexstar-Tegna, a new episode of In the Vicinity, and more
Tube Trends: How Are Brands Scoring On Social With March Madness?
Which brands are finding ways to engage with fans on social video via the excitement around March Madness?
OpenAI Shuts Down Sora, NewFronts Take Performance Literally
The real reason OpenAI shut down it Sora video app, plus our hot take on the 2026 NewFronts.
Nexstar Won Washington. Now Comes The Hard Part.
The combined Nexstar-TEGNA now has to prove that a vastly larger footprint can translate into sustainable economics in a shrinking linear TV ecosystem — without triggering backlash from regulators, distributors, or local markets.
Formats Are Becoming The Operating Systems Of IP
Annie Krukowska introduces the theory of “liquid content”—how the format allows content to flow from one platform to the next in the age of Feudal Media
Scale Vs. Survival: What The Nexstar-Tegna Mega-Merger Means For Local Media
This episode of In the Vicinity is all about Nexstar’s acquisition of Tegna. Now that the deal is officially closed, Tim Hanlon and Jim Wilson can dive headfirst into one of the most consequential developments in years.
‘Project Hail Mary’s’ Second Act: Why Amazon May Win Even Bigger at Home
‘Project Hail Mary’ is a certified box office hit. But the data suggests Amazon should be just as excited for the film’s performance on streaming.
Hot List: NewFront Dunks, Consolidations In Local
PLUS: Alan Wolk the Oscars reckoning, Tim Hanlon looks at FCC license threats, and a new episode of In the Vicinity
Tube Trends: Spider-Man Spins Web Of Video Success
Spider-Man’s social video success showcases just how big the character is — at a time when there are doubts about the superhero genre.
The Oscars Reckon With The End Of The Monoculture
It wasn’t so much the ratings for this year’s Oscars that was off, but rather, its cultural relevancy. Alan Wolk unpacks what becomes of movies. in the age of Feudal Media.
Why FCC License Threats Over TV News Are Mostly Political Theater
The current administration’s political pressure against aimed at television journalism is real. But the regulatory system governing broadcast licenses has evolved in ways that make rapid, politically driven punishment extraordinarily difficult.
Mass Audiences Aren’t Dead: 5 Takeaways From Index Exchange At Marketecture Live
At Marketecture Live III, TVREV’s Alan Wolk sat down with Index Exchange’s James Wilhite to tackle one of the defining questions of modern media: How do you reach a mass audience when mass media no longer exists?
Before You Commit At NewFronts, Ask One More Question
Operational infrastructure can’t be lost in the larger shuffle of NewFronts, as XR: Extreme Reach CMO Graham McKenna explains.
The Digital Divide: Can Local Media Finally Move Beyond Linear?
In this episode of In The Vicinity, local media veterans Tim Hanlon and Jim Wilson explore why the digital transition has proven so difficult—and what it will take for broadcasters to evolve from traditional stations into true multi-platform local media companies.
Europe Is Not America, Your Strategy Shouldn't Be Either
RTL AdAlliance tracked European viewing habits since 2022, here is what four editions reveal about ads, trust, discovery, churn and the first click.

