The Future Of Television. Dissected Daily.
LG Ad Solutions’ Dave Rudnick On Why AI Is About Amplifying Experts, Not Replacing Them
AI is already helping make TV advertising more efficient and user friendly. LG Ads’ Dave Rudnick looks at what’s next.
Hot List: YouTubeTV’s Fumble And Paramount’s Comeback
PLUS: TVREV’s new report on local, Alan Wolk on polling and the brand conundrum, hear from Premion’s Daniel Spinosa and Comscore’s Melinda Gladnick
Hot List: AI Creators, Amazon’s Attack on TTD, YouTube wins Late Night
TVREV’s new report on local, Alan Wolk on Paramount, AI creators, and more.
The Automation Of Authenticity: Why AI-Powered Local Media Should Give Us Pause
Automation and AI together threaten to replace human journalists, hollow out local newsrooms, and erode the trust and civic value audiences rely on.
Hot List: Who Will Buy Warner, Shoppable TV, And More
Alan Wolk on who will buy Warner Bros., TriCoast’s Nick Risher on accidentally becoming an ad tech company, Nick Buzzell on the future of shoppable TV, and more
Hot List: Is News Screwed? Plus TLDRs And Tales From The MIPP
PLUS: Brian Lamb explains C-SPAN to Rio Damata.
While Media Slept, The New AI Wranglers
The media industry needs to wake up to all the massive changes and why that can be an opportunity for some. Plus why the ability to prompt will be a critical skill in years to come.
Hot List: Survival in the Tilly Norwood Era, Larry/David’s New Stack
PLUS: In this week’s Hot List must read, Alan Wolk builds his body of work about the Death of Monoculture.
Collateral Damage From The Death Of The Monoculture, AI-Driven Gaming For The Masses
How the collapse of the monoculture is decimating LA, why a new AI-game show might just be the future.
The REVisionists:How John Hoctor’s Newton Research Is Deploying An Army Of Data Science AI Agents
In this episode of The Revisionists, John Hoctor shares how Newton Research works, why industry-specific focus matters in AI, and what predictive media modeling means for the future of television.
Hot List: Slowly, Then All At Once: AI Ads, Kimmel
The real game-changer this week is the wave of AI-powered ad tools hitting the market—Roku, Amazon, and Comcast all launching within days of each other.
The Revisionists: Using AI For Creative With TV Veteran Michael Shields
In this episode of The Revisionists, Vica’s Michael Shields discusses how his company is bringing CTV advertising to businesses that have never had access before.
27 Different Ways To Say “Fragmentation”: IBC 2025
Alan Wolk dissects the key trends at IBC 2025
Hot Takes: The Biggest Change This Fall
We asked our TVREV Thought Leaders Circle members to tell us the biggest change they were seeing this fall. Their answers will surprise you.
Hot List: As Summer Winds Down, Transformation Heats Up
Everything you missed from TVREV and The Measure
Microvideo Apps Keep Raking It In, Chat Stumbles And People Notice
Why microvideo sites are still going strong and who is watching them. Plus the fallout effects of ChatGPT’s recent backslide
The Rise Of Feudal Media, AI Panic Grips Publishers
The rise of feudal media means audiences are more isolated and harder to find. Plus publishers panic as AI sets out to decimate search.
The Upcoming Fiction Revolution, Linda Leaves
Rapid improvements in AI technology means the next great creator revolution is going to be about fiction and the stories people need to tell. Plus reflections on a post-Linda X.
How Madhive Is Powering Local Advertising With Automation
In this Q&A, Madhive’s Spencer Potts sits down with Marketecture’s CEO Ari Paparo to talk about how Madhive is using AI to simplify the chaos of local digital advertising.