THE AI BACKLASH IS IN FULL FORCE

On that other social media site, the one known by a single letter, the backlash against AI seems to be dialed up to 11.

The pushback is pretty broad but can be roughly lumped into a few categories, depending on the Tweeters’ politics/jobs.

1. STOP LYING TO US, YOU ARE ONLY EMBARRASSING YOURSELVES

This is pushback against all the "in 12 to 18 months AI will replace most white collar jobs" drumbeat from the "Something Big Is Happening" article. Basic premise is that yes it is getting better, but it clearly still makes far too many mistakes for anyone to trust it to do most anything, and that even if it were to get to that point, the actual humans would need to figure out how and where to use it and then actually start using it, and well, we're not that smart and both humans and large corporations are pretty resistant to change.

2. UNLIKE PREVIOUS TECH, PEOPLE ARE NOT ALL THAT EXCITED ABOUT AI

It seems that the hype noted above ("You will all lose your jobs!!!") had caused most people to have quite a negative attitude about AI and what it can do, as per several recent studies. Compare that to electricity and the internet, which polling showed people were pretty excited about. This is also being cited as proof that adoption will take much, much longer.

3. THE DATA CENTERS ARE A BLIGHT ON THE WORLD

Many people are not happy about the amount of energy that data centers consume, their impact on rural areas and the housing and job markets in those areas. There is some pushback framing this is a "luxury belief" (Google Rob Henderson if you are unfamiliar with the term) but there is a general sense that the amount of power needed to run AI as it rapidly expands is going to be a huge challenge, one governments worldwide have not yet started to reckon with.

4. IT'S A PONZI SCHEME BASED ON PEOPLE PASSING MONEY BACK AND FORTH

This is about the business side of the top AI companies, that thing that is keeping the Dow Jones in a red hot lather. Evan Shapīro has explained this in depth, but it is still worth keeping an eye on as all these factors are interrelated.

Anyway, that's just this month. I'll circle back when the vibe shifts again.

Alan Wolk

Alan Wolk veteran media analyst, former agency executive, and author of "Over The Top. How The Internet Is (Slowly But Surely) Changing The Television Industry" is Co-Founder and Lead Analyst at TVREV where he helps networks, streamers, agencies, brands and ad tech companies navigate the rapidly shifting media landscape. A widely published columnist, speaker and industry thinker, Wolk has built a following of 300K industry professionals on LinkedIn by speaking plainly and intelligently about TV and the media business. He is also the guy who came up with the term “FAST.”

See Alan’s Grokipedia page for more.

https://linktr.ee/awolk
Previous
Previous

The Future Of Local TV Programming May Look More Like A Podcast

Next
Next

The Art (And Science) Of Measurement with Extreme Reach’s Sherman Li