The Future Of Television. Dissected Daily.
Hot List: Slowly, Then All At Once: AI Ads, Kimmel
The real game-changer this week is the wave of AI-powered ad tools hitting the market—Roku, Amazon, and Comcast all launching within days of each other.
Five Years To Fix It: Why Canadian TV Can’t Afford Inertia
At Future TV Canada, the message was blunt: Canadian TV has five years to fix itself. Justin Lebbon unpacks why broadcasters must act now.
The Revisionists: Using AI For Creative With TV Veteran Michael Shields
In this episode of The Revisionists, Vica’s Michael Shields discusses how his company is bringing CTV advertising to businesses that have never had access before.
The Comedian, The President And The Great Big Mess, How Korean TV Avoids Cord Cutting
Why Disney’s real motivation in axing Jimmy Kimmel may have been financial, not political and why Koreans are unlikely to ever cut the cord.
Why Disney Would be Smart to Keep Jimmy Kimmel Live!
Here’s why Jimmy Kimmel Live! should be brought back or picked up elsewhere. It’s also why Jimmy should consider going viewer direct and distributing cross-platform.
The FCC’s Latest Broadcast Ownership Review: What’s At Stake
The real question is whether broadcast ownership rules written for a world of media scarcity can still make sense in a world of communications abundance.
Amazon Prime Video Is Masters’ Latest Swing At New Audiences
The Masters has added Amazon Prime Video to its list of media partners, yet again opening up new opportunities around the event.
27 Different Ways To Say “Fragmentation”: IBC 2025
Alan Wolk dissects the key trends at IBC 2025
Hot Takes: The Biggest Change This Fall
We asked our TVREV Thought Leaders Circle members to tell us the biggest change they were seeing this fall. Their answers will surprise you.
Hot List: Larry, David And 13 Originals
PLUS: Why were YouTube’s NFL numbers underwhelming side compared to Netflix? Why would Warner renew Nielsen? And more.
CTV Comes For The SMB Market, AI Apps Get Their Own Measurement Resource
Two big trends we’re seeing and why they’re important: SMBs heading for CTV and measuring how, when, where and why people use AI.
From Public Interest To Corporate Compliance: The Erosion Of “KidVid”
“KidVid” rules were born of good intentions — to ensure children weren’t shortchanged by profit-driven commercial broadcasters. But three decades later, they’ve morphed into an outsourced compliance exercise dominated by a single producer.
YouTube’s Friday Night NFL Audience Highlights Specific Limitations
Was the NFL’s first free YouTube game a success? That’s tough to nail down, which showcases limitations (and opportunities).
Jon Moffie And Adam Soroca On Why Magnite Is Betting Big On SMBs
Jon Moffie and Adam Soroca break down Magnite’s streamr.ai acquisition and why Magnite is so bullish about SMBs on CTV.
The Smart Deals Behind The Saudi Pro League’s Global Reach
Yann Colléter on how the Saudi Pro League is reinventing sports distribution, mixing TV networks, global streamers, startups and even a YouTuber to turn star power into worldwide reach.
Good For TV And Advertising, Football Is Back
PLUS: Will Bari Weiss take over CBS News, how ATSC 3.0 could reinvent local media access, and more.
The Ceiling on Original R-Rated Dramas Is Getting Lower
Why the big-budget, big-name R-rated adult drama, the kind of movie that routinely wound up on the Best Picture list, is not the sure thing it once was.
Comscore’s Smriti Sharma On Why AI Tool Usage Is The Next Big Metric
Comscore’s new metric ranks all the new AI tools on a variety of metrics, including desktop and mobile usage. Smriti Sharma explains the thinking and the methodology.
TV REVisionists: Using AI To Gain Actual Human Insights—Megan Daniels Of MX8 Labs
The Revisionists: How AI is Being Used to Transform Viewer/Consumer Research- A Conversation with Megan Daniels of MX8 Labs
Will Bari Weiss Take Over CBS News? Is Linear Still Worth Fighting For?
Rumors abound that controversial journalist Bari Weiss will take over CBS News. Meanwhile Newsmax is suing Fox News for antitrust violations, meaning someone still think there is value in linear TV.

