With the NFL playoffs over, men’s college basketball takes first place on our ranking of the most-watched programs for Jan. 29-Feb. 5. Meanwhile, CBS maintains its No. 1 spot on the network ranking.

Madhive CEO Adam Helfgott in a Q&A about the need to integrate panel and ACR data for better measurement data.

Tubular Labs data reveals what Beyoncé VEVO viewers are shopping for at Target… along with their penchant for oatmeal searches.

Here’s a snapshot of TV by the numbers for the week of Jan. 23-29, highlighting the most-watched shows and networks with data from Inscape.

Inscape data shows how NFL watch-time grew as the playoff field shrunk, culminating in a big Conference Championship Sunday on Jan. 29.

VIZIO’s Travis Hockersmith is featured in the latest Innovator Spotlight from our new report “FASTs Are The New Cable, Part 2: Advertising”

Super Bowl ads regularly feature music — but brands should avoid opting for newer hits to appeal to the widest group of viewers.

Data from Inscape shows the NFL’s dominance relative to the rest of TV from Jan. 14-16.

The Eagles finished No. 1 in the NFC this year, but that wasn’t the only honor for Philadelphia — as social video data from Tubular Labs shows.

Tubular Labs’ 2022 “rewind” reveals some of the biggest social video trends of the last year — and what brands and creators should know about them.

Euphoria nearly caught Grey’s Anatomy as the most popular show on Tunefind by music searches, but the ABC stalwart “wins” again.

Data from iSpot’s 2022 TV advertising report shows that pets (once again) were a winning strategy for brands.

Video interview with CCR Media’s Shea Kelly on how embracing the complexity of their clients’ needs has been key to their media monitoring success.

Data from Tubular Labs shows there’s still plenty of room for sports video views to grow on platforms like YouTube.

Bob Ivins on why privacy and clean rooms are finally coming into their own this year.

A new Tubular Labs infographic on travel shares trends around viewership and consumer behaviors...

Before you interpret Nielsen’s latest The Gauge report, make sure you read these three crucial caveats from TVREV.

CCR Media CEO Shea Kelly explains what media monitoring is and why it is so important in today’s complex environment.

Inscape’s Charbel Makhoul explains why their new National Representative Panel is a huge step forward for ACR data.

iSpot’s upcoming end-of-year report reveals Domino’s as the most-seen brand of 2022, while other food brands grew as well.