The Future Of Television. Dissected Daily.
iSpot Data: Streaming, Primetime TV Ad Reach Keep Rising
iSpot’s new first-half TV report showcases how streaming is growing steadily, primetime’s ability to survive, and the ad market’s increasing consolidation around top networks.
‘America’s Newsroom’ No. 4 TV Program by Watch-Time
The Fox News show jumped up from No. 12 the previous week, capturing a 0.84% viewership share, per Inscape’s TV analysis for Jan. 13-19.
TV Rankings: A HullaBOWLoo Kick Off to 2025
Multiple college football bowl games make Inscape’s ranking of most-watched TV programming for Dec. 30 through Jan. 5, but none could beat the NFL.
TV Program Rankings: ‘Yellowstone’ Beats Everything But Football
Reruns plus the series finale of ‘Yellowstone’ captured a 0.96% viewership share across December 9-15, making it the No. 3 program by watch-time.
Football Remains King of TV Watch-Time
Sports lead Inscape’s ranking of most-watched TV programming for Dec. 2-8, while several news programs rise up week-over-week.
TV Watch-Time for Basketball Jumps Up
NBA games scored a 0.89% viewership share across Nov. 11-17, while men’s college basketball grabbed 0.53%, per Inscape.
Women’s NCAA Basketball a Slam Dunk for TV Viewership
The final few games of the women’s tournament captured a 3.66% viewership share across April 1-7, per Inscape.
TV Program Rankings: MLB Swings Into the Top Three
But NCAA basketball is still in a full-court press for TV viewership share, per Inscape.
Initial Rounds of NCAA Basketball Tournaments Increase TV Viewership Shares Year-Over-Year
The men’s and women’s basketball tournaments took first and second place, respectively, on Inscape’s latest ranking of the most-watched TV programming.
Men’s Hoops Heat Up, PGA Putts to No. 2 on TV Program Ranking
Men’s college basketball grew its TV viewership share week-over-week, while The Players propelled PGA into second place, per Inscape.
Weekly TV Ranking: Oscars Not ‘Kenough’ to Beat Basketball
Men’s college basketball and the NBA again lead Inscape’s weekly ranking of most-watched TV programming, while the Oscars placed fourth.
Basketball, ‘SVU’ Lead Last Week’s TV Watch-Time
NBA grew its viewership share week-over-week but couldn’t get the jump on men’s college basketball games, per Inscape.
Basketball, NASCAR Lead Latest Ranking of Most-Watched TV Programming
Fueled by the Daytona 500, NASCAR Cup Series captured a 1.14% viewership share for Feb. 19-25, per Inscape.
Basketball, ‘SVU’ and Golf Lead for TV Watch-Time
Men’s college basketball games captured a 2.07% viewership share for Feb. 12-18, per Inscape.
Basketball, Grammys Lead for TV Watch-Time
Meanwhile, multiple news programs made week-over-week gains, per Inscape.
Basketball Up, But NFL Still Leads for TV Watch-Time
The NFL conference championships captured a 7.99% viewership share last week, per Inscape.
NFL Playoffs Scored a 16% Viewership Share on TV Last Week
“Postseason NFL Countdown” also enjoyed a boost in watch-time for Jan. 15-21, according to Inscape data.
TV By the Numbers: CFP National Championship, NFL’s Wild Card Weekend
A look at the most-watched programming for January 8-14, with insights from Inscape.
Basketball Has Ups: TV By the Numbers
Both NBA and men’s college basketball saw week-over-week increases in viewership share, per Inscape.
ACC’s CW Deal Underlines RSNs’ Diminishing Importance
Diamond Sports pushed the ACC to a better option with the CW, and many other teams and leagues/conferences could follow suit.

