
The Future Of Television. Dissected Daily.
You Can’t Deregulate Your Way To Localism
If FCC Chairman Brendan Carr truly believes in the importance of media localism, then he should stop treating it as deregulatory wishful thinking and start advocating for policies that directly support it.
The NHL’s Local Broadcast Strategy Is Falling Behind
The NHL has no clear roadmap for aggregating rights, managing the financial shock of lost RSN revenue, or making the fan experience more seamless across markets.
Defunding NPR And PBS Threatens Rural America’s Lifeline
Eliminating support for public media will ensure that millions of Americans — especially those in less populated, less profitable zip codes — will be more disconnected, unheard, and unseen.
Modern TV, Archaic Boundaries: The DMA Disconnect
In today’s world of streaming, mobile viewing, personalized advertising, and advanced digital broadcast technology, the TV DMA has quickly become anachronistic.
As FCC Ownership Rules Loosen, Two Divergent Futures Emerge For Local TV Stations
Not all local stations are created equal, and the paths ahead for network-owned stations and independently owned affiliates couldn’t be more different.
From Public Trustee To Private Courier: The Curious Pivot Of ATSC 3.0
The public interest requires nothing less than the full realization of ATSC 3.0's commercial television potential before spectrum is diverted to enterprise applications.
Retrans Must Be On The Table: Why Broadcast Reform Can't Ignore The Elephant In The Room
If broadcast regulation truly needs reform — and it surely does — then retransmission consent must be on the negotiating table.
Local Broadcasters Must Evolve (Or Be Left Behind) In CTV’s SMB Revolution
The local TV industry's long-held ad gatekeeping role is fading — and what replaces it will depend on how quickly broadcasters recognize both the risk and the opportunity.
TV’s Generational Divide: Reimagining Local Content For A Fractured Audience
The generational divide in how Americans consume “television” and TV news has never been more pronounced — or more consequential for the future of local media.
Local TV Isn’t Ready For A Retail Future — But It Has No Choice
Today’s media economy increasingly favors “retail” or direct-to-consumer (DTC) models - yet local TV has almost no direct relationship with its audience.
In The Public Interest: Why Broadcasters Should Carry C-SPAN
Carrying C-SPAN could serve as a broadcaster bargaining chip in negotiations with the FCC, helping to secure favorable regulatory treatment such as relaxed ownership caps and support for the costly ATSC 3.0 transition.
Can Broadcasters Have Their Cake — And Eat It Too?
Broadcasters cannot be both innovators and wards of the state.
Diller’s ‘90s-Era Fever Dream May Be Local TV’s Path To Future Relevance
Diller imagined a network of independent stations breathing life back into "local TV" — a striking contrast to the increasingly cookie-cutter world of national networks and formulaic local newscasts.
MLS Clubs Finding Local TV Lifeline Around Apple Limitations
MLS still benefits greatly from its exclusive Apple TV+ deal. But recently, clubs have been finding workarounds to earn more exposure (and revenues) from local broadcasts, too.
Broadcasters Say Deregulation Will Boost Local News — But “Must-Run” Content Suggests Otherwise
When station group owners force must-run segments onto local newscasts, they dilute the time and resources available for actual local reporting.
Hot List: TV’s Season to Rise Again
As TV’s past fades, this week’s Hot List dives into the data-driven future of media—from Walmart’s NewFronts push to YouTube’s March Madness surge—revealing how the industry is reinventing itself for the spring season of performance.
Is This The Beginning Of The End Of Broadcast TV Syndication?
If stalwarts like Wheel and Jeopardy! can be peeled away from the traditional TV syndication pipeline, what’s to stop others from following?
The Future Of U.S. TV: Is 5G Broadcast Challenging ATSC 3.0’s Dominance?
5G Broadcast is gaining traction as a mobile-first digital TV alternative that aligns well with modern viewing habits and global trends toward cellular-based media delivery systems.
Hot List: TV Bubbles In A Burst Of Time
A lobbyist says TV ads on FOX can sway the President, while streamers are pulling ahead with fewer, smarter ads.