The Future Of Television. Dissected Daily.
College Football, MLB See Week-Over-Week Gains for TV Viewership Share
Football and baseball dominated Inscape’s latest ranking of most-watched TV programming.
Redefining Broadcast Monitoring In An Age Of Diginets And vMVPDs
CCR Media’s Ben Ropke and Ben Saboe with an update on how the media monitoring world is adapting to the rapid changes in the industry.
Hot List: Everyone (But Streamers) Wants TV Tran$parency
This week’s TVREV highlights, and more news across the industry.
Measurement Wars Heat Up, Roku Gains A Beachhead In Britain
How the JIC is helping to move TV measurement into this century and why Roku’s big plans for Europe start in the UK.
From Scorsese To Swift: The Films Set To Dominate The End Of 2023
Brandon Katz looks at data to get the handle on which fall movies have the greatest pent-up demand.
MLB Slides Into Third Place for Most-Watched TV Programming
Games captured 2.66% of all live, linear minutes watched, per Inscape.
Hot List: What’s Old is New
This week’s TVREV highlights, and more news across the industry.
NBC’s Sunday Night Football Enjoys a ‘Swift Lift’
The Oct. 1 night game had a notably higher viewership share than previous weeks, per Inscape.
Ryder Cup, ‘AGT’ Break Into Top Ten Most-Watched TV Programs
But of course football remained at the top of the ranking, per Inscape data.
Hot List: Situations and Predictions
This week’s TVREV highlights, plus our Local TV Report, the WGA won, iSpot’s MRC accreditation, and more across the industry.
Bashing TikTok: Sponsored By TikTok
TikTok appeared on Fox News right after debate participants lobbed criticism at the app. It ends up that’s nothing new for its TV ad strategy.
Surprise, Surprise: Football Dominates Weekly TV Watch-Time
NFL and college football were both miles ahead of anything else on TV last week, according to Inscape’s latest rankings
Breaking Down Barriers: Amagi’s Srini KA Discusses The Transformation Of Local News In The Age Of FAST
In the latest Innovator Spotlight, Amagi’s Srini KA discusses how the use of data will transform local TV on the FASTs.
Hot List: JIC (Conditionally) Certifies, Plus Amazon Adding Ads
This week’s TVREV highlights, plus our Local TV Report, Rupert Murdoch steps down, and this year's primetime TV differences.
Max Gets Sporty, The JIC Gets Inclusive
Will Max’s new Sports bundle make them “Must Have TV” and what the JIC and the MRC need to do to make sure the new alternative currencies succeed.
From the Gridiron To The Big Screen: The High Stakes Game Of Resource Allocation
Supply share (how many shows are created in a specific genre) vs demand share (how many people are watching those shows.) Brandon Katz compares Soaps vs Horror Films and guess which one wins.
With Zelenskyy Interview, ‘60 Minutes’ Cracks Top 25 Most-Watched Programs
Inscape data reveals the episode captured a 0.37% viewership share for Sept. 11-17, 2023.
Hot List: Measurement is Loco, All Things are Local
This week on TVREV: Measurement is loco, all things are local, and a summary of articles from across the industry.
Why iSpot Acquired 605
iSpot Founder & CEO Sean Muller details why his company acquired 605 today.