The Future Of Television. Dissected Daily.
What We Know About The 2024 IAB NewFronts
Scheduled from April 29th to May 2nd in New York City, the agenda for this four-day gathering promises to unveil the latest trends and innovations in digital video, shaping the future of ad-supported streaming platforms.
Paramount Scores Ratings Win With Overtime Super Bowl, Swift
Sunday’s Big Game lived up to its high expectations, delivering record viewership for Paramount.
Measurement Wars Heat Up, Roku Gains A Beachhead In Britain
How the JIC is helping to move TV measurement into this century and why Roku’s big plans for Europe start in the UK.
Hot List: JIC (Conditionally) Certifies, Plus Amazon Adding Ads
This week’s TVREV highlights, plus our Local TV Report, Rupert Murdoch steps down, and this year's primetime TV differences.
Max Gets Sporty, The JIC Gets Inclusive
Will Max’s new Sports bundle make them “Must Have TV” and what the JIC and the MRC need to do to make sure the new alternative currencies succeed.
Hot List: Measurement is Loco, All Things are Local
This week on TVREV: Measurement is loco, all things are local, and a summary of articles from across the industry.
Hot List: Who's The Boss?
This week on TVREV, Charter v Disney, MRC standing down, and a summary of articles from across the industry.
Hot List: Labor Day + Right’s Fights
This week on TVREV, Labor Day is full of right’s fights, and a summary of articles from across the industry.
Scripps Tries Pushing Antenna Use, The VAB Is Beefing With Nielsen
Why Scripps might want to push streaming rather than over-the-air and why the VAB and Nielsen really need to do more to get along.
Hot List: Is Nielsen Grading Their Own Homework? 🤔
This week on TVREV, networks crying foul on Nielsen, X toppling FOX, and a summary of articles from across the industry.
CNN To Launch On Max, Syndication Market In Flux
Why CNN Max is not going to cannibalize CNN OG (but which one will be the alpha) and why old players are getting out and new players are getting in to the daytime syndication game.
Hot List: Numbers Is Hard, It's All About The People
This week on TVREV, same data with different insights, and a summary of articles from across the industry.
Nielsen’s Gauge Is All About The Others, Cable News Is The New Twitter
All about The Gauge’s “Other” category and why nomenclature matters + the vested interest print journos have in cable news.
It’s Happening: How The JIC Is Helping The Industry Prepare For Its Inevitable Streaming Shift
As the industry looks to transition to streaming, the JIC is helping to create some sorely needed consistency.
Nielsen Revises Gauge Metrics, Bally Goes Bankrupt
The three most interesting takeaways from Nielsen’s revised The Gauge ratings plus what happens to streaming RSNs now that Diamond’s gone bankrupt.
A Supernova Moment For Cable News
Much of the recent drama about cable news is focused on ratings, a concept much of the industry now regards as quaint. Is that a signal of end times or something else?
Once More Into The Breach: Our Fearless Predictions For 2023
Once again, TVREV’s annual predictions about what to look for in the year ahead.
Three Giant Honking Caveats About Nielsen’s Gauge Report
Before you interpret Nielsen’s latest The Gauge report, make sure you read these three crucial caveats from TVREV.
vMVPDs To The Rescue, The Real Significance of iSpot/TVision
Big vMVPD gains wipe away big MVPD subscriber losses (and what that means) plus how the iSpot/TVIsion deal might boost transparency.
How VIZIO’s New Co-Viewing Metrics Increase Efficiency For Buyers And Sellers Alike
In this exclusive interview, Charbel Makhoul, General Manager, Vice President of Product Management, Data Science and Analytics at VIZIO details why VIZIO is partnering with Nielsen’s DAR on co-viewing measurement.