Hot List: 14 Originals In 19 Days

"Darkness cannot drive out darkness, only light can do that. Hate cannot drive out hate, only love can do that." - Martin Luther King, Jr.


Everyone is fighting over attention and dollars, but underneath that battle is a war for data. And it’s getting ugly.

  • While AI’s circular economy uses shadowy data to prop up Wall Street, AI engines eat away at data and IP without asking , while bad actors infiltrate our data and information systems so lazy people can start speaking and thinking in political slop. More on what’s called Ouroboros from Alan Wolk.

  • Edward Norton’s EDO got slapped with an $18.3MM judgement in federal court after being caught systematically stealing data from iSpot 3 ways over 6 years- including hacking Disney’s iSpot access to do so.

    (Hold the popcorn, all that evidence that wasn’t already destroyed is heading to the public domain.)

All that and more in this week’s Hot List.



The CTV home screen will be 2026’s advertising hero spot [The Drum]

  • TL;DR: As viewing fragments across apps, the CTV home screen is becoming the new front door to streaming, offering high-attention, high-frequency exposure before content selection.

The three forces that will shape CTV’s 2026 growth [EMARKETER]

  • TL;DR: Advertiser demand for performance outcomes, improved measurement infrastructure, and broader adoption of ad-supported tiers are the primary drivers of CTV’s next growth phase.

Netflix Prepping All-Cash Bid for Warner Bros. Studios and HBO Max Amid Paramount Skydance Pressure: Report [Variety]

  • TL;DR: Netflix is reportedly considering an all-cash acquisition of Warner Bros. Discovery’s studios and streaming business, signaling continued consolidation among global streaming leaders.

Measurement maturity, curation's center stage, and AI optimization: CTV trends for 2026 [EMARKETER]

  • TL;DR: CTV is entering a phase where curated supply, standardized measurement, and AI-driven optimization are no longer differentiators but baseline expectations.

How AI is reshaping connected TV ad buying and creative [Ad Age]

  • TL;DR: At CES, industry leaders outlined how AI is accelerating CTV media planning, automating optimization, and enabling rapid creative iteration tailored to audience signals.

Recommended Reading:

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Jason Damata

Jason is the founder and CEO of Fabric Media, a media incubator and talent consortium. The company serves leading-edge TV disruptors- from data and analytics platforms to TV networks to emotional measurement companies. Damata has traveled the country for C-SPAN, where he worked with MSOs, produced educational political programming. He has served as CMO of Bebo when it was the world's 3rd largest social network, led marketing for Trendrr until it was acquired by Twitter and helped build the world's largest LIVE broadcast offering at explore.org where he built up a global syndication network. He is an analyst for companies on the edge of TV innovation such as iSpot, Inscape, Canvs, TNT and more.

http://linkedin.com/in/jasondamata
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