Disney+ has the known intellectual property, but that hasn't given them an advantage over incumbent Netflix just yet - at least on the TV show front.

It makes sense that standardization is desired given the state of digital ads. Still, just 6% of respondents are satisfied with current digital ad ecosystem

LTN Global CTO + Head of Strategy Alan Young recently noted how addressable can avoid privacy issues, prioritizing targeting that puts the individual first.

Mobile video startup Quibi is having a good week, one month before its launch: it said it has raised another $750 million, and detailed news shows made for it by BBC, NBC and Telemundo.

Streaming services keep booming, and that growth is eventually going to grab some major sports rights -- perhaps even the NFL's.

AT&T TV launched nationwide today, a successor to the collapsing DirecTV. But for all its modern features, it feels like a throwback to cable TV's bad old days.

With many TV deals expiring and audience habits shifting, U.S. sports leagues may be trying to capitalize one final time.

Major League Baseball's potential new postseason is the most radical playoff proposal in U.S. pro sports, and it's largely for TV.