Diving deeper into the data behind Nike's "Dream Crazy" ad campaign on both TV and social video a year after its release.

Apple is giving away a year of free TV+ service for anyone who buys its hardware. That could bring 100 million or more users onto the service, even with conservative math. How do we value those customers versus all the competition?

Which advertisers showed up for the third Democratic Candidate Debates, and how did the candidates perform on social video?

Video measurement company Tubular Labs recently revealed new details around a suite of metrics aimed to address social video’s lack of uniform standards, and value those audiences at parity with traditional media channels.

Apple is offering its SVOD and game-streaming services at bargain prices that will pinch the business models of competitors. And any losses Apple absorbs won't affect its bottom line like some of those others.

As investors and brands jump into esports, prize winnings are jumping up. OG, which won Dota 2's world championship, took home $15.6 million, more than even golfer Rory McElroy's very big weekend.

New studies suggest that wireless carriers routinely throttle our video services, but we're not using all our bandwidth anyway. All the new video services, and the companies talking us into buying faster connections, need to figure out a better pitch if they want our money.

The one where we look at why the Viacom/CBS merger is such a smart move and continue to wonder why Apple can't seem to get TV right.

MyPillow has alternates to the likes of Tucker Carlson and Fox News when it comes to TV advertising. We explain a few with data from iSpot and Inscape.

If Marvel winds up losing Spider-Man completely to Sony, could they just buy the whole company to get him back, with a hardware play to boot?