Ad-supported video-on-demand (AVOD) services are providing free options for the digital TV ecosystem while also providing a value proposition for brands.

Colleges are opening esports arenas to attract students and build new experiences. But don't get into esports without some help from knowledgeable consultants.

Quibi's top executives disclosed a lot of key numbers at a weekend conference, including the need for $500 million in more capital. But will they add up to a hit or a gigantic miss when the mobile-video platform launches next April?

The video game Fortnite has become much more than that for teens and tweens, says an NRG study. Now it's more a social-media site and messaging service too. Brands need to adapt to reach that audience.

At Apple's WWDC, expect to see iTunes broken up, the end of TVOD, and the rise of an app-focused and integrated future for both mobile and desktop.

Online influencers are being recruited by the hundreds to help market brands. But be careful to avoid "pay and spray" as you sign them up.

College sports have been staring down the changing dynamics of TV for some time. And while the top teams and conferences that drive most of the revenue around college athletics continue to find more ways to deliver content digitally, they’re still largely dependent on network deals to make money.