On Wednesday, mobile rich media creative firm PadSquad announced its new vertical video offering, Vvital, for advertisers.

IRIS.TV, which specializes in maximizing revenue through video personalization technology, has announced its global expansion into more than 20 countries today.

The following appears in our weekly live video newsletter, which (usually) publishers on Mondays. Want more? Subscribe today.

There are some conversations to be had about the ethical limits of virtual reality, and why it makes sense to discuss these early in VR's evolution..

What if you could capture and share your road trip moments (or any other music moments) and share them with the wider world? What kind of new stories would be told?

People's attention is a tricky business. And keeping up with all the latest? Almost as hard! Here are some developments that have us thinking right now.