The Future Of Television. Dissected Daily.
RSNs In Flux, Chicago-Style
The regional sports network (RSN) industry is in a state of flux, and few markets exemplify both the chaos and transformation more than Chicago
Blockgraph’s Aleck Schleider On How The Company Helps Local Advertisers
The fifth installment of “Why Advertising Is Shifting To Local”, features Blockgraph Chief Revenue Officer Aleck Schleider.
Madhive’s Kristin Wnuk On Local In The Programmatic Marketplace
The fourth installment of “Why Advertising Is Shifting To Local”, features Madhive’s SVP of Sales Kristin Wnuk.
LATV’s Gisella Fu-Ripp On LatiNation’s FAST Play
The third installment of “Why Advertising Is Shifting To Local”, features LatiNation and LATV’s Gisella Fu-Ripp.
How Vica Helps Local Advertisers Leverage AI to Get in the TV Game
The second installment of “Why Advertising Is Shifting To Local”, where we talk to industry leaders at the 2024 Cannes Lions Festival, features Vica’s Michael Shields.
Does Local Sports Media's Future Lie in the Stars?
A first-of-its-kind deal to bring live streaming games of a major professional sports team to fans at no cost could be the death knell for RSNs.
Madhive’s Luc Dumont On Reach Extension And Advertising’s Shift To Local
Introducing our video series called “Why Advertising Is Shifting To Local”, where we talk to industry leaders at the 2024 Cannes Lions Festival.