TikTok appeared on Fox News right after debate participants lobbed criticism at the app. It ends up that’s nothing new for its TV ad strategy.

NFL and college football were both miles ahead of anything else on TV last week, according to Inscape’s latest rankings

In the latest Innovator Spotlight, Amagi’s Srini KA discusses how the use of data will transform local TV on the FASTs.

This week’s TVREV highlights, plus our Local TV Report, Rupert Murdoch steps down, and this year's primetime TV differences.

Will Max’s new Sports bundle make them “Must Have TV” and what the JIC and the MRC need to do to make sure the new alternative currencies succeed.

Supply share (how many shows are created in a specific genre) vs demand share (how many people are watching those shows.) Brandon Katz compares Soaps vs Horror Films and guess which one wins.

Inscape data reveals the episode captured a 0.37% viewership share for Sept. 11-17, 2023.

This week on TVREV: Measurement is loco, all things are local, and a summary of articles from across the industry.

iSpot Founder & CEO Sean Muller details why his company acquired 605 today.

NFL RedZone breaks into top ten programs as football fans flock to TV, per Inscape.

This week on TVREV, Charter v Disney, MRC standing down, and a summary of articles from across the industry.

Brandon Katz dives into the TV genre wars, revealing which genres lean on mega hits and which offer a broader appeal.

An analysis from Inscape shows that streaming is the preferred choice over cable/satellite as the top TV viewing source for U.S. households, helping power FAST growth.

The NFL’s hiatus week cleared the way for college football to score big on TV, with the U.S. Open in a distant second for viewership share, per Inscape.

This week on TVREV, Labor Day is full of right’s fights, and a summary of articles from across the industry.

Why Scripps might want to push streaming rather than over-the-air and why the VAB and Nielsen really need to do more to get along.

Sportsbook brands are growing their TV footprint, by looking at non-sports programming as well.

Five of last week’s top ten programs by watch-time were sports-related, per Inscape.

This week on TVREV, networks crying foul on Nielsen, X toppling FOX, and a summary of articles from across the industry.

As YouTube grows aspirations with the NFL, it’s also seeing shrinking video lengths elsewhere.