The Future Of Television. Dissected Daily.
Crossover & Other Viewership Insights for ABC’s “-ish” Shows
We looked at viewership trends around ABC's sister shows grown-ish, mixed-ish and black-ish, using insights from Inscape.
The Holiday Movie Wars: A Look at Viewership Trends for Hallmark and Lifetime Originals
A look at viewership trends around some of the popular Christmas movies on Hallmark and Lifetime, with insights from Inscape including viewership crossover, audience location and minute-by-minute tune-in.
2019 Holiday TV Ad Spend Is Up Year-Over-Year
The holiday shopping frenzy is in full swing, and many brands are upping spend on TV advertising to capture consumer attention. Here's a look at trends we've seen so far, with insights from iSpot.
‘Rick and Morty’ Returns — Here Are Viewership Trends So Far
A look at viewership trends for the first three episodes of "Rick and Morty" season four, with insights from Inscape.
TV Advertising Trends: Online Travel Sites, Q3 2019
We examined the online travel industry’s Q3 advertising trends with insights from iSpot.tv, and looked at influencer marketing engagement benchmarks for the category with data from CreatorIQ.
L.A. TV and Innovation Week: Streaming Wars, Data Wars, and 'Star Wars'
OTT is up, silos are down, and everyone is worried about privacy. Here's what we learned at the LA TV and Innovation Week conference.

