Disney has an ability to act as MVPD and content provider on a level no one else can, at a price point that no one else is going to be able to compete with, either.

One of Twitch's biggest stars, Ninja, surprised the livestreaming industry by jumping to rival Mixer. It could be a big deal for the burgeoning business, but Twitch isn't going anywhere.

U.S. tech giants spent millions on advertising in the first half of the year. Using data from iSpot, we take a closer look at who spent what where.

Amazon's TV ad spend showed a slight uptick in the weeks leading up to this year's Prime Day -- but through Prime and Echo, not general Amazon advertising.