The Future Of Television. Dissected Daily.
The TV OS Is Becoming Local Media's Next Battleground
On the latest episode of In the Vicinity, Tim Hanlon speaks with TVREV's Mike Gasbara.
Why ZIP Codes Matter More Than TV Markets Now
On the latest episode of In the Vicinity, Tim Hanlon sits down with Madison & Wall Managing Director Luke Stillman to discuss why location data has become a scale advantage.
National Vs. Local Is Breaking: How Streaming And Broadcast Are Rewriting The Map
In this episode of In the Vicinity, local media veterans Tim Hanlon and Jim Wilson unpack the growing tension between broadcast’s DMA-driven reach and streaming’s zip-code-level precision.