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The Future Of Television. Dissected Daily.

John Cassillo 11/5/26 John Cassillo 11/5/26

Tube Trends: How TV News Utilized YouTube On Election Night

Media treated YouTube like it was traditional TV on Election Night. The views data after the fact shows that it worked.

John Cassillo 10/29/26 John Cassillo 10/29/26

Tube Trends: Political Media Parlays Election Season Into YouTube Sponsor Success

Election season isn’t scaring various brands away from political media on YouTube this year, as Chartbeat data reveals.

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