
The Future Of Television. Dissected Daily.
From Hardware To Home Screen: How VIZIO’s Platform Strategy Is Powering The Future Of CTV
VIZIO’s Travis Hockersmith sat down with Marketecture Media’s Jeremy Bloom to discuss VIZIO’s evolution, the rise of programmatic, and how Walmart’s acquisition is opening new doors for advertisers and CPG brands alike.
The Spiderverse of Measurement: Comscore’s CMO On Rebooting TV Metrics
At Cannes Lions, Marketecture Media co-founder Jeremy Bloom sat down with Jackelyn Keller, CMO of Comscore, to talk about the future of measurement.
Life After The Monoculture: How To Survive The Dark Ages Of Media
Alan Wolk delivers a keynote address at Cannes Lions about the confluence between the collapse of the Roman Empire and the death of the monoculture, how to survive our current Dark Ages and what will bring about the next Renaissance.
How Madhive Is Powering Local Advertising With Automation
In this Q&A, Madhive’s Spencer Potts sits down with Marketecture’s CEO Ari Paparo to talk about how Madhive is using AI to simplify the chaos of local digital advertising.
Multicultural Marketing In The Streaming Era
During a recent panel hosted by Marketecture and TVREV, industry leaders talked about how streaming, data, and AI are reshaping the way advertisers reach and resonate with diverse audiences.
Leading Through Transformation: How Marketcast’s Amy Fenton Builds Teams For The Future
Marketecture Media’s Jeremy Bloom recently sat down with Marketcast’s Amy Fenton to discuss her leadership approach, Marketcast’s entertainment roots, and how the company is evolving to meet the demands of an AI-driven ad world.
Hollis Guerra on Building Advance Women: From Slack Channel to Global Community
Guerra recently spoke with Marketecture Media Co-Founder Jeremy Bloom about the origins of Advance Women, the power of “friend-tors,” and why authenticity is key.
Why B2B Marketers Are Turning To CTV
In a panel hosted by Marketecture and TVREV, iSpot’s Stu Schwartzapfel and LinkedIn’s Lee Womer make a compelling case for why B2B marketers should be leaning into CTV.
OhHello.ai’s Jeremy Bloom On Building A More Connected Industry
OhHello.ai Founder Jeremy Bloom joins Jason Damata of TVREV to reflect on how mentors have shaped his journey—from his early days at TubeMogul to launching a platform designed to strengthen connections across the industry.
Validating Data Quality: How PMG And Truthset Are Building Smarter Marketing Workflows
Marketecture Media’s Ari Paparo sat down with PMG’s Crissi Cupak, and Truthset’s Scott McKinley to explore a new partnership bringing data accuracy ratings into PMG’s Alli platform.
The Future Of TV: LG’s Tony Marlow On Shoppable Screens, Gaming, And Creative Innovation
LG Ad Solutions CMO Tony Marlow joins TVREV’s Alan Wolk to break down how today’s smart TVs are transforming from passive screens into powerful commerce and entertainment hubs.