The Future Of Television. Dissected Daily.
From Audience-Centric to Content-Centric: The Changing Landscape of CTV Buying
Content-based ad buying is growing in popularity. Alan Wolk explores why in this interview with Beachfront’s Amit Nigam.
Hot List: Candid & Profound
This week’s TVREV highlights, and more news across the industry.
Democratizing CTV Ad Buying
Jonathan Moffie of Orka TV discusses how CTV, especially FASTs, is revolutionizing TV advertising by making it accessible to thousands of additional brands.
Brands Celebrate LGBTQ+ Empowerment Through Authentic Content
LGBTQ+ media networks like Revry can offer brands several advantages, with a focused and dedicated audience within the community.
Hot List: All You Can Read Buffet
This week’s TVREV highlights, and more news across the industry.
Hot List: TV Industry Drama; Hope, Pain & Complexity
This week’s TVREV highlights, and more news across the industry.
Hot List: The Beatles Are Back and Baseball Blows… Its Ratings
This week’s TVREV highlights, and more news across the industry.
Hot List: Even Sports And News Are Changing
This week’s TVREV highlights, and more news across the industry.
Hot List: Cream Skim The (Ad)week That Was
This week’s TVREV highlights, and more news across the industry.
Hot List: Everyone (But Streamers) Wants TV Tran$parency
This week’s TVREV highlights, and more news across the industry.
Hot List: What’s Old is New
This week’s TVREV highlights, and more news across the industry.
Hot List: Situations and Predictions
This week’s TVREV highlights, plus our Local TV Report, the WGA won, iSpot’s MRC accreditation, and more across the industry.
Bashing TikTok: Sponsored By TikTok
TikTok appeared on Fox News right after debate participants lobbed criticism at the app. It ends up that’s nothing new for its TV ad strategy.
Hot List: JIC (Conditionally) Certifies, Plus Amazon Adding Ads
This week’s TVREV highlights, plus our Local TV Report, Rupert Murdoch steps down, and this year's primetime TV differences.
Premion's Tom Cox On How Local Broadcasters Are Embracing the Shift To Streaming
Premion’s President, Tom Cox explains how TEGNA and other local broadcasters are embracing the shift to streaming from their product and tech stacks on out.
Hot List: Measurement is Loco, All Things are Local
This week on TVREV: Measurement is loco, all things are local, and a summary of articles from across the industry.
Our Newest Report Explains Why Streaming Is Local TV's New Frontier
NEW! Alan Wolk, Tim Hanlon and Evan Shapiro look at how local TV is thriving and surviving in the streaming era. Includes consumer research study and future predictions.
Why iSpot Acquired 605
iSpot Founder & CEO Sean Muller details why his company acquired 605 today.
Madhive's Jon Kaplan On Its Quest To Make Advertising More Insightful And Engaging
In this video and Q&A Interview, Madive CRO Jon Kaplan explains what he’s learned in his time at Google and Pinterest and how he can apply that to CTV.
Hot List: Who's The Boss?
This week on TVREV, Charter v Disney, MRC standing down, and a summary of articles from across the industry.