The Future Of Television. Dissected Daily.
Mass Audiences Aren’t Dead: 5 Takeaways From Index Exchange At Marketecture Live
At Marketecture Live III, TVREV’s Alan Wolk sat down with Index Exchange’s James Wilhite to tackle one of the defining questions of modern media: How do you reach a mass audience when mass media no longer exists?
From Hardware To Home Screen: How VIZIO’s Platform Strategy Is Powering The Future Of CTV
VIZIO’s Travis Hockersmith sat down with Marketecture Media’s Jeremy Bloom to discuss VIZIO’s evolution, the rise of programmatic, and how Walmart’s acquisition is opening new doors for advertisers and CPG brands alike.
The Spiderverse of Measurement: Comscore’s CMO On Rebooting TV Metrics
At Cannes Lions, Marketecture Media co-founder Jeremy Bloom sat down with Jackelyn Keller, CMO of Comscore, to talk about the future of measurement.
How Madhive Is Powering Local Advertising With Automation
In this Q&A, Madhive’s Spencer Potts sits down with Marketecture’s CEO Ari Paparo to talk about how Madhive is using AI to simplify the chaos of local digital advertising.
Leading Through Transformation: How Marketcast’s Amy Fenton Builds Teams For The Future
Marketecture Media’s Jeremy Bloom recently sat down with Marketcast’s Amy Fenton to discuss her leadership approach, Marketcast’s entertainment roots, and how the company is evolving to meet the demands of an AI-driven ad world.
Hollis Guerra on Building Advance Women: From Slack Channel to Global Community
Guerra recently spoke with Marketecture Media Co-Founder Jeremy Bloom about the origins of Advance Women, the power of “friend-tors,” and why authenticity is key.

