The Future Of Television. Dissected Daily.
Hot Takes: What We Learned At The Upfronts And NewFronts This Year
What were the big takeaways from the Upfronts and NewFronts this year? We asked our TVREV Thought Leaders Circle for their thoughts.
Hot List: Follow The Money, Use The Data, Save Democracy?
This week’s Hot List dives into how following the money explains Amazon’s rise in TV, the growing role of data in Upfronts, and why platforms, publishers, and even baseball must adapt to win both attention and ad dollars.
2025 Upfronts: The Year Data Became The Product (Finally)
The biggest story of the 2025 Upfronts? TV isn’t just content anymore—it’s infrastructure.

