The Future Of Television. Dissected Daily.
Unique Content Key To Looming Video-Streaming Wars
As users switch from pay TV to online services, they'll look for unique programming to decide where they subscribe, a new study suggests. And they don't plan to subscribe to many services either. The streaming wars could get very rough very soon.
"Netflix For Games" Services Creating A Gold Rush Too
The rush to create video game subscription services is as heated as the one for video subscription services. And it's a bigger market.
Movies Dunk All Over 2019 NBA Finals
Which brand advertisers made the biggest splash during the NBA Finals? We used data from iSpot to determine the big winners.
How AVOD Provides an Answer to Subscription Fatigue
Ad-supported video-on-demand (AVOD) services are providing free options for the digital TV ecosystem while also providing a value proposition for brands.
Esports Arenas Coming To A Campus, Or Cafe, Near You
Colleges are opening esports arenas to attract students and build new experiences. But don't get into esports without some help from knowledgeable consultants.
Quibi By The Numbers: Does It Add Up To A New TV Paradigm?
Quibi's top executives disclosed a lot of key numbers at a weekend conference, including the need for $500 million in more capital. But will they add up to a hit or a gigantic miss when the mobile-video platform launches next April?

