The Future Of Television. Dissected Daily.
Canvs Unlocks Instagram Emotion Analytics with New API Integration
Canvs announced its brand-new Instagram API integration which allows customers access to emotional measurement capabilities for that platform.
You Never Forget Your First Time (With VR)
Great VR experiences will soon simply become part of any good campaign. But by moving quickly, brands can still create an impression that lasts.
How Radical of an Ad Change is Fox Suggesting? A Look at the Numbers
Fox Networks will no longer run "standard" commercials in VOD and digital . The fine print is that the change in inventory will be on FX and (maybe FXX) to start. So how big of a shift is that?
Turner’s TNT Overtime for NBA Action Is Smart AF
Turner’s TNT Overtime is smart as f*ck. So while you're watching my Celtics hopefully stage an epic comeback on Thursday evening, it's worth giving it a shot.
Sound and Vision: Why Audio Is Critical to Making Great VR
The spatial format wars will hopefully lead to better sound quality in VR, with some of those improvements spilling out into the real world as well.
No, Influencer Marketing Didn’t Create the Fyre Festival Disaster
Should influencers ultimately be responsible for vetting and researching a festival they’re promoting -- and then take additional responsibility for the organizers’ failures in execution?
Twitter’s Live NFL Show is Better Bet Than Amazon’s Game Content
Twitter might have lost live NFL games to Amazon this season, but they’re atop the pile when it comes to the league’s budding streaming content gravy train.
Tribune Acquisition Adds to Sinclair's Ad Advantages
Sinclair Broadcast Group’s nearly-$4 billion deal to acquire Tribune Media creates a behemoth that could truly unleash the power of advanced advertising.