The Always-On Here and Now with Theorem’s Jay Kulkarni

Advertising
Written By Paul Kontonis

In this installment of our Marketer Interview video series, we learn through a simple word association game how marketers are preparing for a new year of expanded media fragmentation.

Meet Jay Kulkarni is the CEO and Founder of Theorem, a full-service digital marketing agency. Prior to founding Theorem, Jay was one of the earliest employees at DoubleClick, where he headed up product management for advertiser solutions and email platforms.

Cookies

Trans fat.

Connected TV

Always-on.

Nielsen

Outdated.

Roku

Here and now.

Measurement

Insight.

FAST

The future.

Newfronts

Exciting.

Cannes

Luxury.

Watch the full video to hear from Jay and stay tuned for more conversations with marketers.

Paul Kontonis

Paul is a strategic marketing executive and brand builder that navigates businesses through the ever changing marketing landscape to reach revenue and company M&A targets with 25 years experience. As CMO of Revry, the LGBTQ-first media company, he is a trusted advisor and recognized industry leader who combines his multi-industry experiences in digital media and marketing with proven marketing methodologies that can be transferred to new battles across any industry.

https://www.linkedin.com/in/kontonis/
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