Take Me Out to the Ball Game: TV By the Numbers
Welcome to our weekly snapshot of TV by the numbers, highlighting the most-watched shows and networks for May 22-28, with insights from Inscape, the currency-grade smart TV ACR data provider and data technology division of Vizio. Data is linear, live TV only and includes all episode types (new and reruns). Rankings are by percent share duration (i.e., time spent watching).
NBA continues to lead for weekly watch-time, but other ball games are stealing some bases: College softball moves into fourth place, up from 10th previously, while college baseball slides into No. 7 and MLB lands at No. 9. There’s a breath of fresh air in the rest of the chart, with a few titles popping up that we haven’t seen in a while.
Thanks to a weekend marathon on Paramount Network, Yellowstone jumps into the top 10 with 0.71% of all live, linear minutes watched.
The three-episode season finale of The Voice, which was spread across two days, propelled the show into 11th place with 0.67% of watch-time.
Additional week-over-week ranking newcomers include House Hunters at No. 14, and NCIS: New Orleans (No. 24).
Although SportsCenter, Good Morning America and Today all retain their ranking positions — and were the only programs in the top 25 to do so — each saw a slight decrease in watch-time compared to the previous week.
There’s a notable amount of stability in the network chart week-over-week, with 17 of the 25 networks maintaining ranking positions. That being said, there is movement within the top three: NBC snags first place with 6.92% of watch-time, driven in part by The Voice and the 2023 Indianapolis 500.
Additional insights around the most-watched networks from May 15-21:
Although Fox moves up a notch to No. 5, it saw a slight decrease in minutes watched week-over-week, down to 3.95% from 4.37% previously.
Paramount Network was the sole week-over-week ranking newcomer, landing at No. 19 with its 1.22% of watch-time driven largely by a Yellowstone marathon.
Although the networks in positions 7-18 don’t shift in the chart, all but ION saw slight increases in watch-time compared to the previous week, with TNT seeing the largest increase due in part to NBA games and NCIS: New Orleans reruns.
