IT’S ALL PERSONAL
When we think about data, we think about numbers - black and white, rows of Excel sheets, and emotionless, harmless numbers. But these numbers aren’t harmless - these numbers are people - they are your sons and daughters, your husbands, your wives, your parents, and grandparents - these numbers are YOU.
45,231 of you, Americans 25+, spoke to us when we asked about your thoughts on data privacy, your concerns about what’s happening in today’s world, how data fits into your world view and what you think should be done about it. This is an astonishing number of responses - in fact, the largest US data privacy survey that has been conducted to date.

