INDUSTRY NEWS
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Dickies CTV Campaign Scores With DIY Spots Created Using Spaceback’s CTV Launchpad
‘Its ability to rapidly and effectively develop creative assets makes it a valuable tool, especially for brands with small teams,’ said Dickies’ media manager LIndsay Burgor
The Ugly Truth About The Upfronts, According to Jimmy ‘Papa John’s’ Kimmel, Take 25
‘No computer wants to do what you do. Our jobs suck,’ he said, the late night host said.
It’s Fun And Games At The Upfronts (Until Someone Mentions KPIs)
‘Commercials airing on Fox are more memorable and likeable than any other media company,” says Jeff Collins
Upfront Week: When Viewers Hit Pause Amazon Delivers . . . The Right Ad
And some upfront news about programming from Fox and Tubi
Upfronts 2025: AMC Networks Thinks It’s Time For A Depression Era Drama
Programmer also launching new channels as it marks 15th anniversary of ‘The Walking Dead’
Disney Widens Lead Among Media Distributors In January With Push From College Football Playoffs
Holiday movie viewing dropped 22% in the post-Christmas season.
Broadcast, Cable Score Share Gains In January, Nielsen Says
Football, news, New Year’s Eve programming cut into streaming’s lead
In A Complicated World, Distributors Want To Change The Way We Talk About TV
The idea is to align terms like streaming, traditional and multiscreen TV to make buying legacy media easier for media buyers
NBC Sports Has Big Plans For The 2026 Winter Games From Italy
More hours to air on broadcast, while Peacock stream all events live, following a formula that was successful in Paris
Roku Throwing A Super Bowl Party For The Big Game Commercials
“Streaming exclusively on Roku, Adweek’s breakdown of the best Big Game commercials – past and present – makes for an exciting lead-up to the Big Game for our audience,” says David Eilenberg, head of content, Roku Media
Future Today Adds Original Competition Series To Fawesome Free Streaming Service
“From a scale standpoint, we were big enough where this could potentially make sense,” says Vikrant Mathur, co-founder of Future Today
Nexstar Slides Into Texas Rangers’ TV Lineup
Broadcaster will air 15 regular season games on stations in 19 markets
Disney Tops Nielsen Distributor Rankings With Sports, FX And ‘Bluey’
Christmas football, ‘Squid Game’ boost Netflix
Nexxen Teams With Fox, FuboTV, DirecTV, FanDuel On Ads Packages
“The power and impact of live sports is inescapable right now,” says Kenneth Suh, Chief Strategy Officer at Nexxen

