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TVREV Media, Advertising and TV Analysis

Alex Kyle explains why proximity targeting is a smart response to restrictive new privacy laws.

In our latest Hot Takes article, TVREV TLC members share their thoughts on the hottest issues in CTV advertising.

Premion’s Blake Hebert breaks down key takeaways from their new Live Sports Streaming Playbook.

TripleLift’s Taylor Stewart on why commerce media finally gives advertisers a scalable way to connect CTV exposure to business outcomes.